A study on the real-world effectiveness of data-driven decision-making discovered that it could increase decision outcomes by as much as 46.15%. A McKinsey report found it could increase an organisation’s EBITDA by as much as 25%. Gartner recently outlined how the concept evolves from data-driven to decision-centric as organisations refine their approaches. It’s a shift from the prioritisation of the data to enhance decision-making towards decision-making built on the foundations of trusted, reliable data.
The insights data provide can transform an organisation’s performance by providing decision-makers with much-needed intelligence that informs their strategies and approaches. As the MIT Technology Review points out, it is a unified ecosystem of real-time data, artificial intelligence, strategy, leadership buy-in, and well-defined control of data assets. All these factors combined to build an agile and resilient data foundation capable of supporting the business as it navigates markets, economies and challenging environments.
However, it is vital that companies implement technology capable of capturing this intelligence. You already have litres of data. As McKinsey says – ‘most companies are often awash in data’ – but the key is to find a way to take the data from its lakes and rivers and translate it into value. You want tools that allow you to dig out insights, discover business improvements, create products that expand your market share, improve customer engagement, and help you become more resilient in disruptive times.
Azure for Business: Insights embedded
Microsoft’s Azure platform is designed to bring insights to the forefront of business. Balancing Microsoft’s constant innovation with the needs of the business, the platform helps companies move to the forefront of data and analytics while benefitting from AI’s speed and intelligence.
With Azure, companies can shift data management from a complex pain point to an asset as it simplifies access to data and the analysis of that data. By centralising the data within the Azure environment, companies aren’t losing insights within silos. Instead, they can collate and analyse the data centrally within a framework purposefully built to enhance their decision-making. This visibility also reduces the risk of mishandling data–a widespread risk when considering the vast volumes of data and the disparate systems that house it. Supported by expertise from Mint, you can build a solid data management foundation that takes you beyond just having access and visibility and into the realm of data ubiquity.
What does that mean? It means that your entire team can use the data. It translates into insights that are accessible and relevant and that are created from data that’s been seamlessly ingested, stored, processed, analysed and visualised from multiple sources. It also means your business benefits from advanced AI, machine learning and big data processing capabilities built into the Azure platform.
When Azure’s stability and functionality are combined with Microsoft Fabric – a platform designed to connect the Azure dots for enhanced data management and analytics – you can reimagine how you approach decision-making. Mint can help everyone in your company manage, interpret and act on data and insights through the tools provided by Microsoft Fabric. It allows for role-based access to AI-supported functionalities that are aligned with governance and compliance mandates and deliver accessible reporting.
Mint can help you shift your data mindset to one that enjoys the value data can deliver within a unified experience that saves time, money and stress.